Fall 08 according to Pantone

With Labor Day less than a week away, it's time to get serious about fall fashion shopping, ladies. And who better to consult on what hues are hot this season than the good people at Pantone?

If you think we're in for the same old browns, rusts, and beiges this season, then get ready for a vibrant surprise.

"This season we are seeing a shift toward cool hues with bright, exciting undertones," said Leatrice Eiseman, executive director of the Pantone Color Institute^®. "Blue and purple tones have become staples, as illustrated by Blue Iris, one of the top 10 colors chosen by designers this season, and Pantone’s Color of the Year for 2008."

We're so looking forward to rocking this palette that we can hardly wait for the first cool front. Bring it on!

P.S. To see the full range of colors—and to see how designers such as Elie Tahari, Zac Posen, and Betsey Johnson are bringing them to life—, you can download the full Fall 2008 Color Report from Pantone's website.